After many years working together on different cultural campaigns in the country, neighbourhood theatres have decided to take a step forward and work under the same seal, highlighting the singularity of experiences close to theatre.
Under the motto “On el teatre batega” (where theatre throbs), naming and branding by Sideral, the idea is to highlight proximity as a tool able to awaken the senses of the public, make people feel emotions, be affected, in short, feel alive. Because proximity goes further than the format of spaces and becomes the principal element of artistic identity in theatre projects and their involvement with various professionals in the theatre sector and with society.
Neighbourhood theatres are spaces for creation and theatrical exhibition spread around the whole of Catalonia and they represent an essential element of identity in its theatre panorama.
#culture #theater #proximitytheater #campaign #brand #onelteatrebatega #Catalonia #design #branding #artisticidentity
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